This is a rare and exciting opportunity to work within the global cosmetic industry as the UK Digital  Marketing Manager 

This is a role that requires someone with a good breadth of experience.

You will be managing a small team to deliver results and be positioned to report straight to stakeholders with both an operational and strategic approach. 

This is a great environment and team with a supportive culture and a high dose of challenge and expectation.

£40 - £45k PA DOE

Roles & Responsibilities

Digital Marketing

• Management of a digital marketing communications agency
• Oversee the planning of social media channel and website schedule of works
• Implement measures to grow website traffic
• Implement measures to grow social media following / digital footprint
• Review the performance of digital marketing effectiveness through analytics
• Report on the performance of the department to management
• Develop a workable digital marketing strategy and manage the execution
• Ensure the department are meeting KPI’s and ROI measures
• Review of the brand messages regularly to ensure consistency
• Collaborate with other departments to support tactics through digital means
• Project management of website developments
• Training others in the business on digital marketing know-how
• Regular analysis of user experience across all digital channels
• Identify the latest digital technologies and trends affecting the industry
• Develop a clear tactical plan / calendar of activity / strategic roadmap
• Manage user segmentation experiences through digital
• Execute and manage paid advertising through digital means
• Project management of key account activity
• Management of output & execution of content building days

Management

• Development of Digital Marketing Budget
• Monitoring of Digital Marketing Budget
• Sign off authority on Digital Marketing activities
• Recruitment, selection and training of line reports
• Provide educational content, relevant information and personal/professional growth opportunities for line reports
• Support and coach and develop line reports each day
• Support problem resolution with line report
• Translation of company goals, vision and values into functional goals for line reports