Head of Marketing - Global Conferences

  • by Amdas
  • Location Central London, UK
  • Salary £48,000 - £60,000 / year
  • 127 days ago
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Job Description:

Are you a senior marketer with a proven track record of delivering digital campaigns in a B2B environment and are you a confident leader who can inspire a team to deliver against tight timescales in a multi-stakeholder environment?

An exciting opportunity has arisen for a senior marketing manager looking to step up to a Head of Marketing. You will be joining an innovative events company with ambitious plans for expansion and development throughout 2017!

As Head of Marketing, you will be responsible for leading and managing a team of 4 Marketers and you will need a proven track record of the planning and delivery of multi-channel campaigns for both B2B and B2C audience.

Key Responsibilities:


• Define and implement the overall marketing strategy for a portfolio of events
• Planning, budgeting and implementing effective event marketing campaigns
• Drive sponsorship and delegate revenue through all online and offline channels, with a
   key focus on digital channels
• Ensure content and campaign plans and activities are fully integrated.
• Set up and management of media deals with external organisations to ensure maximum
  exposure at lowest cost to event budget
• Work closely with the telesales function within the business to drive delegate revenue
• Be innovative and creative with respect to bringing new ideas and methods into practice
   to increase the effectiveness of the marketing function across both the business and the
  portfolio
• Manage budgets and forecasting for the team.
• International travel


Experience required

• Proven track record of delivering digital campaigns and working in a B2B/B2C
  commercial conference or exhibitions environment
• Desirable – formal marketing qualification or certificate, and/or degree level education or
   equivalent
• Experience of managing, motivating and developing a team to meet the needs of the
   business

Great company benefits, bonus structure, training academy and superb career prospects!

Not the right role for you? If you know someone who is, why not recommend them to us!
You will receive £350 worth of vouchers upon a successful placement.

Please note, due to the volume of responses we receive, if you do not hear from us within 14 days, then on this occasion your CV was unsuccessful.

  • Job Type Permanent, Full Time
  • Additional Salary Info 7000
  • Work Authorisation United Kingdom
  • Industry Sector Marketing, Advertising, PR
  • Years Experience 5+ years
  • Career Level Manager (Manager/Supervisor of Staff)
  • Educational level Bachelor's Degree