LinkedIn is your online CV

Your LinkedIn profile can be a great way of build-up information included in  your CV.  Many recruiters use LinkedIn to find talent, so keeping your profile updated means you’re more likely to appear in their searches. To make this happen, make sure to enable the “Open to Job Opportunities” feature. This way you will let recruiters know that you’re focused on finding the right job and looking for a new career prospect. This will give you a better chance of being contacted for roles.

Keep your profile up-do-date

Updating your LinkedIn profile starts with a few essential steps. For instance, including a professional photo can create a strong first impression by showing both your work style and personality. Additionally, a clear headline can effectively highlight your skills and demonstrate what you offer to potential employers. Writing a compelling summary also plays an important role; It’s a chance to present your career story, reflect your values, and even touch on how you prioritise a healthy work-life balance. Don’t just copy your CV into your profile. Instead, make it more engaging by highlighting your best achievements and showing examples of your work. This can make your profile stand out and catch the eye of potential employers.

Customise Your LinkedIn URL

Your LinkedIn URL matters more than you might think. A customised URL, such as linkedin.com/yourname, makes it easier for employers to find you when they search online. If your name is taken, try adding your middle name, job title, or a certification like “PRINCE2.” This small change helps optimise your online presence and makes you more discoverable.

Build Credibility with Recommendations

Ask former colleagues, clients, or supervisors for recommendations. These testimonials act as social proof, validating your skills and work ethic. Add endorsements for your skills to help recruiters see you as capable and trustworthy. Use a mix of technical and soft skills that fit your field.

Join Industry Groups and Engage

LinkedIn is more than individual profiles; it’s a networking platform. Join groups related to your industry, interests, or professional goals. Actively commenting on posts, sharing insights, and engaging with others in these groups can help you build relationships. This visibility shows recruiters you’re thoughtful and involved in your field.

Share and Create Content

To be noticed, share industry-relevant articles or post your own insights. Your content doesn’t have to be lengthy—it could be a short post about trends in your field or lessons learned in your career. This demonstrates expertise and keeps your profile active, which recruiters like.

By polishing your LinkedIn profile, you become more than just a name on a CV. You turn yourself into a brand, increasing your chances of being invited for a job interview and proving to recruiters that you’re well-suited fit for the role.