Location: South Melbourne, VIC
Salary: 100,000 - 130,000 Super
Working Arrangement: Hybrid (WFH Mondays)
Hours: 11:00am - 7:00pm

We're seeking a Senior Product Analyst to join a growing international business and play a key role in driving product performance through data-driven insights.

Working closely with Operations and Campaign teams, you'll be responsible for monitoring business-critical KPIs, identifying trends and anomalies, and providing actionable recommendations that improve customer engagement, retention, conversion and revenue performance.

• Build and maintain KPI dashboards, alerts and reporting frameworks
• Monitor conversion, retention, user activity, ARPU, payments and campaign performance
• Conduct root-cause analysis on business and product performance issues
• Perform funnel, cohort and customer behaviour analysis
• Deliver weekly, monthly and ad-hoc reporting and insights
• Develop analytical models including LTV, conversion path and churn analysis
• Partner with stakeholders to turn data into actionable recommendations
• Maintain reporting standards and metric definitions across the business
• Leverage AI tools to improve analysis and documentation processes

• 3-5 years' experience in Product Analytics, Growth Analytics or Data Analytics
• Strong SQL skills
• Advanced Excel and Power BI capability
• Experience with Mixpanel, Amplitude, GA4 or similar analytics platforms
• Strong understanding of retention, conversion, cohort and funnel analysis
• Excellent stakeholder management and communication skills
• Fluent Mandarin speaking and writing skills
• Australian PR or Citizenship with unrestricted working rights

• Experience within betting, gaming, fintech, marketplaces or consumer-facing digital products
• Python or R experience
• Experience supporting campaign teams and growth initiatives
• Familiarity with experimentation and A/B testing

• Hybrid working arrangement
• High level of ownership and visibility across business performance
• Opportunity to influence product, campaign and commercial decision-making
• Fast-paced international environment
• Clear pathway into senior product and growth analytics responsibilities

Ideal backgrounds: Product Analyst, Growth Analyst, Product Data Analyst, Customer Analytics Analyst, Digital Analyst or highly analytical Data Analysts from consumer-facing businesses.